Target Gamers
We are a group of consultants and freelancers focused on the Business and Growth of Mobile Games.
Marketability and UA
Doing the hard work in understanding if a concept has some legs or how far a game can scale.
Building Teams
The best Marketing teams sit in house. We help build these teams.
Commercial DD
We asses games and studios for buyers.
Oliver Kern
After a decade in advertising and decade in games, Oliver founded Target Gamers in 2013, the year when mobile games started to really take off. He is a noted growth hacker and mobile marketing guru and has helped app companies ranging from indies to market giants like Rovio and Wargaming. In his more than 20 years in marketing and advertising he has marketed hundreds of casual, core and MMO games in the online and mobile space.
Next to managing Target Gamers, he currently serves as Chief Commercial Officer at Nottingham-based Lockwood Publishing, the creator of the virtual 3D world AVAKIN LIFE. He holds board positions and is board advisor for a number of mobile games companies. Previously he worked for many years as a consultant in mobile marketing where he kickstarted mobile UA for companies such as MAG Interactive, flaregames, EightPixelSquare and Hutch Games and worked with great teams at ProSieben, Rovio, Wargaming, Next Games and others.